Ticketmaster, Live Nation Mega-Merger Approved
consumeraffairs.com | 2010-01-26 07:05:09
Justice Department and 17 states have intervened in the proposed merger of
Ticketmaster and Live Nation, demanding changes that will conform to
anti-trust laws and protect consumers.</p><p>As a result of the combined federal and state effort, the newly
combined company is required to make significant changes to the merger
agreement.
</p><p>"Our office became concerned that Live Nation and Ticketmaster would be
the only option to get tickets to concerts when they announced their
merger," said Massachusetts Attorney General Martha Coakley. "We are
pleased with today's settlement, which should create a more competitive
ticketing market.
</p><p>"Inspiring and maintaining a competitive and innovative market always
benefits consumers," said Ohio Attorney General Cordray. "The settlement
we reached today preserves competition in the entertainment industry, and
will allow smaller companies the opportunity to compete while putting
pressure on the larger companies to do their jobs well."
</p><p>At issue is competition and the price consumers will have to pay for
tickets. In 2008, Ticketmaster had 80 percent of the primary ticketing
services market. Ticketmaster and Live Nation - Ticketmaster's primary
source of competition - announced plans to merge in February 2009.
</p><p>The merger was poised to eliminate Ticketmaster's largest competitor in
the primary ticketing service market, and as originally proposed,
threatened to lessen competition in that market, in all likelihood
resulting in higher prices and less innovation for consumers.
</p><p>After reviewing the proposed merger, the Department of Justice and 17
state Attorneys General decided that divestitures and anti-retaliation
provisions were necessary to protect competition. Ticketmaster must
provide access to one of its major technology platforms and sell Paciolan,
a Delaware corporation that provides ticketing services throughout the
United States and is owned by Ticketmaster. The federal and state
officials are hoping to eliminate consumer complaints, like this one about
Ticketmaster:
</p><p>"Every time I am forced to use this company I am infuriated," Melanie,
of Calabasas, Calif., told ConsumerAffairs.com earlier this month. "This
time, after five phone calls lasting over three hours in length total, I
received one ticket and $15.00 worth of extortionate charges, which are
each hilariously termed from facilities charge, convenience charge,
processing fee and my favorite TicketFast (printing fee). This is
outrageous."
</p><p>The settlement is aimed at promoting more competition, so that
consumers don't face steep add-on charges. Ticketmaster has agreed to
provide its technology platform to AEG Worldwide, the second largest
concert promoter in the United States. By acquiring Ticketmaster's
technology platform, AEG would be able to provide both primary ticketing
and concert promotion services to venues.
</p><p>"The goal of this agreement is to maintain competition in the ticket
marketplace for the benefit of concert fans throughout Pennsylvania and
across the country," said Pennsylvania Attorney General Tom Corbett.
</p><p>"The Department of Justice's proposed remedy promotes robust
competition for primary ticketing services and preserves incentives for
competitors to innovate and discount, which will benefit consumers," said
Christine Varney, Assistant Attorney General in charge of the Department
of Justice's Antitrust Division. "The proposed settlement allows for
strong competitors to Ticketmaster, allowing concert venues to have more
and better choices for their ticketing needs, and provides for
anti-retaliation provisions, which will keep the merged company in check."
</p><p>Comcast, as the likely buyer of Paciolan, is expected to become a
stronger competitor for primary ticketing services. As a result of their
acquiring the divested assets, these companies will have the tools needed
to become more effective competitors in primary ticket servicers,
according to the federal and state officials.
</p><p>In addition to divesting assets, the merged entity has agreed that it
will not retaliate against a venue that is contracting or is contemplating
contracting with another company for ticketing services. Additionally, the
merged firm cannot require venues to use the firm's concert promotion
services or artists as a condition for using the firm's primary ticketing
services. The merged firm may not use concert ticketing data it have
collected for the benefit of its non-ticketing businesses or share that
data with others.
</p><p>The settlement, if approved by the court, resolves the competitive
concerns of the U.S. Department of Justice and the 17 states as set forth
in a complaint filed simultaneously with the proposed settlement today in
the U.S. District Court of the District of Columbia.
</p><p>The states taking part in the settlement are Arizona, Arkansas,
California, Florida, Illinois, Iowa, Louisiana, Massachusetts, Nebraska,
Nevada, Ohio, Oregon, Pennsylvania, Rhode Island, Tennessee, Texas, and
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